Stocking your lot during the pandemic will take some creativity

Inventory acquisition has long been a pain point for dealers. It requires a combination of data, precedent, and dealer’s intuition to keep a lot stocked with in-demand vehicles that will move. And that’s before you consider other factors that fluctuate like changing consumer behavior, economic trends, and unanticipated events that affect supply and demand. Dealers […]

Adapting to changing consumer preferences in today’s unique selling environment

Before the COVID-19 pandemic hit, car dealers were already facing questions about what the future of the industry would look like. With consumers’ preferences changing and advancements in digital retailing strategies continuing to be made, many have been at least starting to think about tactics like online financing and home delivery. But the current health […]

Stressed, but saving: understanding the pandemic’s impact on consumers’ needs for financing

Whether it’s due to a vehicle breaking down, a new commute, a growing family, or any number of reasons, a vehicle purchase is essential for many. That’s held true even during the current health crisis: 71% of those planning to buy this year cited the purchase as necessary, according to the CarGurus COVID-19 Sentiment Study […]

CarGurus study finds vehicles are more vital than ever to today’s consumers

As consumers emerge from lockdown, change travel plans, and reconsider what mobility will look like in the long-term, vehicles are becoming even more vital to everyday life, according to our latest COVID-19 Sentiment Study in Canada. In fact, nearly a third of those surveyed said they expect to use their car more going forward than […]

CarGurus in the news: industry publications use CarGurus data to break down consumer sentiment

Industry pulse: Canada’s 2020 new vehicle forecast

Navigate 2019: Fireside chat with CarGurus CEO Langley Steinert

Think Auto 2019 recap

Last week, one of our Gurus, Audrey, had the chance to attend Google’s Think Auto 2019. The event was packed with interesting insights and takeaways for those in the automotive industry. One interesting topic that came up was the idea that changing customer desires and technological disruption are pushing the Canadian automotive industry to a […]

Industry Pulse: analyzing the changing ZEV landscape in Canada

At CarGurus, we’re always looking for ways to share more industry insights with our valued dealers. Today, our Director of Automotive Industry and Economic Analysis, George Augustaitis, takes a look at the ZEV landscape in Canada. The Chevrolet Bolt and Nissan Leaf are poised to lead EV market in Canada The Chevrolet Bolt and Nissan […]

How can you hook the time-starved Canadian car buyer?

Every year, Canadian consumers change their shopping behaviour with the speed of a finely-tuned CASCAR champion. How do dealers reach and capture this constantly evolving market? Like their counterparts in other parts of the world, Canadian consumers are time-starved and impatient. Whether their day includes a commute on the 401 or Granville Street, their time […]