When your dealership has been in business for 38 years, you get to know a lot about the auto industry. Scott Davidson, President and Founder of Stop 23 Auto Sales, has seen the industry change—and in his experience, the key to reaching high-quality shoppers today is relying on the internet. His partnership with CarGurus allows him to highlight his inventory online while reaching more ready-to-buy shoppers and keeping his cost per lead down.
Watch this video to hear how CarGurus’ performance has put us at the top of his list of lead providers.