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Best Practices for Maximizing Phone Leads

Did you know that phone leads have a 44% higher close rate than email leads on CarGurus?* Phone leads are extremely valuable, but you need to know how to handle them appropriately in order to maximize your conversions. From knowing what questions to ask a customer to setting up call tracking, we’ve put together some tips for optimizing your phone lead response strategy. View our phone leads best practices and drive more sales at your dealership.

*Average phone and email close rates from a sample of 628 CarGurus franchise dealers, Authenticom, Q3 2018, US