Topic: CarGurus news
As we continue our research around consumer preferences and the latest shopping trends, the industry is taking note. Below are recent articles from publications, including Automotive News, Driving, and Ward’s, featuring CarGurus insights and data.
At CarGurus, we’re always looking for new ways to send even more shoppers to your vehicles. That’s why we’re delighted to announce the launch of our new TV ad campaign, “Consumer Confidence,” which aims to reinforce the benefits of shopping on CarGurus to consumers. In combination with pent-up demand in the market, this effort will help drive more leads and sales to your dealership.
It’s that time of year again! Congratulations to all the dealers recognized as winners of the 5th annual CarGurus Top Rated Dealer Awards. This prestigious award celebrates an exclusive group of dealerships with the highest average ratings from CarGurus shoppers. Each dealer in this group had an average dealer rating of 4.5 stars or higher and at least four verified customer reviews in the last year, signifying their commitment to exceptional customer service.
As we all know, 2020 has been an unprecedented year that has challenged us in ways we never anticipated. Dealership shutdowns, economic uncertainty, and more—yet, our dealer partners have pressed on, demonstrating resilience in the face of extraordinary circumstances.
Despite today’s unique environment, we’ve all accomplished a lot, so we took a moment to reflect on everything we did in 2020. Here are some of the highlights.
At CarGurus, we understand quick and effective lead follow up is critical for dealers to win the sale. That’s why we’re thrilled to announce our partnership with Calldrip, a lead management software focused on speed of response, that helps our dealer partners connect with more customers and close more deals.
In less than 30 seconds, Calldrip connects your dealership sales team with hot, ready-to-buy shoppers by converting online leads into phone calls. Though Calldrip helps you get the shopper on the phone almost immediately, it’s up to your dealership staff to do the rest. Remember, your number one objective should be to get the customer into your showroom for an appointment whenever possible.
To help you get the most from this partnership, we’ve put together four best practices for handling these leads below.
And just like that, CarGurus’ second annual Navigate automotive conference has come to an end. During a year that’s been anything but normal, it was great to have more than 700 dealers and industry partners from the US, UK, and Canada come together to share ideas and strategies for growing their businesses during this unique time. To everyone who attended this year’s event—thank you, and we hope to see you in person next year!
In the meantime, here are a few of the key themes from the event:
Don’t miss Navigate, CarGurus’ second annual automotive conference, coming straight to you virtually on October 26th & 27th. We’re gearing up for an amazing two days filled with fresh approaches, the latest industry trends, and speakers you won’t hear anywhere else. Can’t attend live? No problem. Register today to get access to all the sessions next week, so you can watch at your own pace.
See what’s in store:
Last year, CarGurus introduced the world to a new kind of automotive conference: Navigate. This year, we’re going virtual—and it’s less than a week away!
We’ve got an exceptional agenda planned, and we’re thrilled to announce the latest session at Navigate:
We hope you have your calendars marked for Navigate, CarGurus’ second annual automotive conference, on October 26th & 27th. This year, the event has been reimagined: it will be held virtually and for free!
We’ve got an outstanding agenda planned—there’s sure to be something for everyone, from dealership owners and GMs to sales staff and marketing managers. With so much to experience at Navigate, we’ve highlighted some of the sessions you won’t want to miss below.
Dealers have always been known for their charitable giving, partnering with food pantries, sponsoring local baseball teams, and most recently supporting hospital staff and first responders. Last month, we launched our Driving Difference contest as a way to celebrate and reward those helping out in their communities. We asked dealers to share on social media what they’ve been doing to spread positivity and use #DrivingDifference. We received entries from dealers across the country and, after weeks of anticipation, we are thrilled to announce our winners!
The winners of the $1,000 prize were selected by a panel of judges based on factors like the impact of their work and creativity. Check out the winning dealers and their entries below: