Topic: CarGurus data

Top 2020 used cars in Canada by lead submissions

Posted by Meg Bernazzani on August 26, 2020

top-used-cars-canada-2020

The majority of consumers in Canada have seen their life change in some way, shape, or form because of COVID-19. One example of this is people’s driving habits. Daily commutes have changed drastically for many and frequent trips to the store, gym, school, childcare facility, etc. are no longer the norm. Though many, if not most, will eventually return to their previous driving habits, the fact that people are staying home more and driving less has the potential to impact buying activity.

As a result, I wondered how such a significant shift in consumer behaviour might influence shoppers’ search behaviour and interest in vehicles this year. To answer this question, I analyzed used vehicle leads on CarGurus for the first half of 2020 and compared it to the used vehicle leads we saw for the same criteria in 2019.

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Topics: car shopping, CarGurus data, covid-19, used cars

CarGurus in the news: industry publications use CarGurus data to break down consumer sentiment

Posted by Meg Bernazzani on July 27, 2020

A month into the second half of the year, there are still questions about what recovery will look like for the auto industry. Our June COVID-19 Sentiment Study provided a glimpse into the new normal of car shopping — and the industry has taken note. Below are recent news stories that feature CarGurus’ latest data.

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Topics: CarGurus data, covid-19, industry insights

COVID-19 Follow-up study offers a glimpse into the new normal of car shopping

Posted by Beth Burke on July 21, 2020

As a follow-up to the Consumer Sentiment Study we presented in April, CarGurus surveyed an additional 505 shoppers in June to see how their feelings toward car shopping have changed during the pandemic. Overall, the study shows that despite lingering near-term delays in car purchases, most sales are not expected to be lost in the long term. Here are the key takeaways for dealers – or you can read the full report here.

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Topics: CarGurus data, consumer sentiment, covid-19, Driving Difference

4 Key takeaways from our Canada Dealer Insights Summit

Posted by Meg Bernazzani on July 13, 2020

Last week, CarGurus hosted a virtual Dealer Insights Summit to provide Canadian dealers with actionable tactics and targeted insights around today’s unique environment. The event featured exclusive insights into current consumer sentiment, pro tips for using CarGurus tools, a live Canadian dealer panel discussion, and more. Below are four important takeaways from the online event.

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Topics: CarGurus data, dealer insights summit

5 takeaways for car dealers in the time of COVID-19

Posted by Meg Bernazzani on April 24, 2020

To say COVID-19 has disrupted the auto industry is an understatement. The global pandemic is continuing to sweep the world, forcing car shoppers to re-evaluate their purchase plans and change their shopping behaviours. Despite the constantly evolving situation, dealers who are able to adapt still have the opportunity to bring in business and stay connected to their customers.

Here are five key takeaways from our soon-to-be-released global COVID-19 Sentiment Study that you can use to adapt your business strategy to today’s new normal.

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Topics: CarGurus data, consumer sentiment, covid-19

Industry pulse: Canada’s 2020 new vehicle forecast

Posted by George Augustaitis on January 21, 2020

At CarGurus, we’re always looking for ways to share more industry insights with our valued dealers. Today, our Director of Automotive Industry Analysis, George Augustaitis, dives into the economic factors that could lead to Canada’s car shoppers buying more used vehicles.

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Topics: CarGurus data, industry insights, trends

Top dealer resources, stories, and highlights of 2019

Posted by Sarah Pekala on December 16, 2019

It’s hard to believe that the decade is almost over. As we inch closer to 2020, we searched our archive to find our top five favorite dealer resources, stories, and highlights from the past year. We hope to continue sharing stories and best practices like these well into 2020.

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Topics: CarGurus, CarGurus data, customer story, Navigate, used cars

Industry Pulse: analyzing the changing ZEV landscape in Canada

Posted by Meg Bernazzani on June 20, 2019

At CarGurus, we’re always looking for ways to share more industry insights with our valued dealers. Today, our Director of Automotive Industry and Economic Analysis, George Augustaitis, takes a look at the ZEV landscape in Canada.

The Chevrolet Bolt and Nissan Leaf are poised to lead EV market in Canada

The Chevrolet Bolt and Nissan Leaf brands are both primed to take advantage of the new federal ZEV credit in Canada. Both vehicles are produced in the US and the days’ worth of supply for both vehicles is over 100. As of April 2019, Chevrolet Bolt had 191-days’ worth of supply and the Nissan Leaf had 128, meaning the US is well stocked and both OEMs can focus on shipping inventory to meet demand in Canada created by the ZEV federal program. This creates the fundamental base that will allow the brands to act quickly and take advantage of early demand of the ZEV program.

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Topics: CarGurus data, industry insights, industry pulse, trends

The Globe and Mail talks financial rules for buying a car

Posted by Meg Bernazzani on March 18, 2019

With the average monthly car payment roughly $660, Rob Carrick of the Globe and Mail says consumers are spending too much money on cars. Carrick offered some financial rules for buying a car, and he dug into the data from CarGurus’ Price Trends tool to back his recommendations. Check out his advice here:

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Topics: CarGurus data, CarGurus news, trends

The top 2018 Canadian car searches, by province

Posted by Meg Bernazzani on October 16, 2018

Ever wonder which cars sit at the top of shoppers’ wish lists? Millions of car buyers visit CarGurus every month in search of their next vehicle, so we decided to dig into our data to find out. We looked at which makes and models were the most searched in each Canadian province, and, after analyzing all of the car searches on our site in 2018, we found that when it comes to sought-after vehicles, Ford and Toyota lead the way.

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Topics: car searches, car shopping, CarGurus data