We’re launching a new look to the CarGurus Search Results Page (SRP) this week that will improve shopper engagement.
Search results on the desktop experience will be shown in tiles, allowing for a larger photo, and direct lead and phone connections from the SRP. The new layout improves the likelihood that a shopper submits a lead—resulting in more leads from more shoppers.
As a data-driven company, we constantly test improvements and implement the ones that drive success for both our dealers and shoppers. If you have any questions, please reach out to your CarGurus rep.